Strateginen suunnittelu Archives

Markkinointieurojen lyhyen ja pitkän aikavälin tasapaino

markkinointieurojen-tasapaino

Kuvitellaan tilanne, jossa yrityksen X tavoitteena on myydä mahdollisimman paljon kenkiä. 50 000 paria naisten kevätsesongin kenkiä, sillä tavoitteena on kasvattaa sesonkimyyntiä...

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OMD Worldwide  is the world’s largest media network with more than 13,000 people working in over 100 countries. As the world grows with opportunities, the key is reacting to them, by making better decisions, faster – combining innovation, creativity, empathy and evidence to deliver better business outcomes. Named Adweek’s Global Media Agency of the Year 2019 & 2020, OMD, an Omnicom Media Group agency, is currently ranked the world’s most effective media agency network in the Effie Effectiveness Index.

Omnicom Media Group is the media services division of Omnicom Group, Inc. (NYSE: OMC), the leading global advertising, marketing and corporate communications company, providing services to over 5,000 clients in more than 100 countries.